Save money by using tax efficient PIE investments.
Tax Efficient Investing: Capping Your Tax Rate at 28%
October 10, 2023
Will you save money with the National coalition tax changes?
What’s the likely tax policy outcome of a National led coalition?
November 7, 2023

The Power of Independent Accountability in Achieving Your Business and Personal Goals

In the ever-evolving world of business, one of the key factors that separate successful businesses from the rest is accountability. Such accountability not only drives results but also ensures that you stay on track to achieve your business and personal goals. While many businesses turn to their spouses or partners for accountability, there is a more effective and comfortable alternative - independent accountability for your business. This could be from a business group or an advisor.

In this blog post, we will explore the importance of independent accountability in your business journey, why relying on a spouse or partner may not be the best approach, and how you can optimize your chances of success by having an external source of accountability.

The Power of Accountability in Business

Accountability is like the compass that guides your entrepreneurial ship towards its destination. It's the glue that keeps you committed to your objectives, whether they're related to business growth, financial milestones, or personal development. Without accountability, it's easy to lose focus and drift away from your goals.

Why a Spouse or Partner Accountability Is Not Ideal

While it's natural to turn to your spouse or partner for support in your business endeavors, using them as your primary source of accountability can be problematic for several reasons:

  1. Tension in Personal Relationships: Business and personal life often overlap when you're in business. Holding your spouse or partner accountable for your business goals can create tension and strain in your relationship. It might lead to misunderstandings, resentment, or conflicts.

    Example: Imagine you set an ambitious sales target for your business, and your spouse is responsible for holding you accountable. If you fall short of your target, this can lead to disappointment and arguments, potentially harming your personal life.

  2. Lack of Objectivity: Spouses and partners may not always provide the objective feedback and criticism that you need. They may hesitate to be too critical or might not fully understand the intricacies of your business.

  3. Limited Expertise: Your spouse or partner may not have the expertise or experience required to help you overcome specific business challenges. They might lack the knowledge to guide you effectively.

The Benefits of Independent Accountability

In contrast, having independent accountability from a business group or advisor offers numerous advantages:

  1. Objective Guidance: An external source of accountability can provide impartial and objective feedback on your business decisions. They can help you see things from different angles and suggest improvements.

  2. Expertise and Experience: A business group or mentor often has a wealth of knowledge and experience in entrepreneurship. They can offer valuable insights, strategies, and solutions to overcome obstacles.

  3. Network and Resources: Being part of a business group can connect you to a network of like-minded individuals who can offer support, resources, and opportunities. Advisors, like us at Business Like NZ can introduce you to their contacts and help you access valuable resources.

  4. Reduced Tension: By separating business accountability from your personal relationships, you can maintain a healthier balance in your life. This reduces the potential for tension and conflicts at home.


While it's crucial to have accountability in your business journey, it's equally essential to choose the right source of accountability. Relying solely on a spouse or partner can lead to discomfort, tension, and a lack of objectivity. Instead, consider seeking independent accountability from a business group or mentor who can offer expertise, objectivity, and support without jeopardizing your personal relationships.

In the end, having the right accountability structure in place can be a game-changer for your business and personal growth. It's the key to staying focused, overcoming challenges, and ultimately achieving your goals.

If you would like some external accountability in your business, contact us at Business Like NZ Ltd. We have been Chartered Accountants for South Auckland/East Auckland (and beyond) for years! – 09 262 0726.

Sign up to our once-a-month newsletter here.